Case Study

Fintech achieves 93% user opt-in for location-based account security

A Fintech providing retail financial services and private label credit cards, implements Incognia location identity to increase authentication security without adding friction to the UX.

Read this Case Study to understand how Incognia helped a retail finance company to:

  • Increase location permissions opt-in from 45% to 93%.
  • Implement the location permissions request at the best time for in-app user authentication.
  • Deliver a clear and transparent opt-in message to the user, increasing trust and acceptance rates
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Cover Case Study Retail Financial Services Fintech