AI, Deepfakes and the New Battleground for Digital Identity

In this session, André Ferraz (CEO and Co-Founder at Incognia), and Eduardo Pires (Director of Fraud Solutions at Incognia) get into how AI deepfakes are reshaping digital identity and why traditional detection approaches are struggling to keep up.

They discuss:

• The evolution of deepfakes from manipulated images to highly realistic video
• Emerging attack techniques including tampering, app cloners, and image injection
• The growing challenges facing facial recognition and liveness detection
• Why deepfake detection alone will always lag behind generative AI
• How grounding identity in the physical world creates a stronger path forward